DoubleTree by Hilton Continues Spanish Expansion with Second Hotel
BARCELONA, Spain - Hilton Worldwide today confirmed the signing of a franchise agreement with Layetana to open its second DoubleTree by Hilton hotel in Spain.
The deal will see the conversion of the existing La Mola Hotel & Conference Center to the upscale DoubleTree by Hilton brand, with the renovated property set to open at the beginning of 2013. The news follows the announcement earlier this month of the brand's launch into the Spanish market with the signing of its first hotel, DoubleTree by Hilton Hotel & Spa Emporda.
Patrick Fitzgibbon, senior vice president, development, Europe & Africa, Hilton Worldwide, said, "The DoubleTree by Hilton brand has experienced unprecedented growth in Europe with more than 55 hotels operating or in development across the region and we're delighted to be announcing our second DoubleTree in quick succession. This hotel already has an excellent reputation in Spain and internationally, and when you combine that with the benefits of Hilton Worldwide's global systems and our Hilton HHonors guest loyalty programme, it is a winning formula."
The 186-guestroom DoubleTree by Hilton Hotel & Conference Center La Mola will feature the brand's signature welcome with the legendary warm chocolate chip cookie presented to every guest at check-in; an array of upscale amenities and guest services, and a unique and caring team member commitment to the local community.
Designed with low environmental impact, sophisticated energy-use and recycling systems and natural-lighting throughout, the hotel's 4,500sqm of meeting space also features state-of-the-art equipment. This superb conference and events facility holds 26 meeting rooms with a combined capacity for over 250 people, two ballrooms, two 54 seat auditoriums and a specialist video conferencing room. The property also features an adjoining 17th century Manor House which provides a charming venue for weddings, celebrations and corporate events.
Rob Palleschi, global head, DoubleTree by Hilton, said, "DoubleTree by Hilton Hotel & Conference Center La Mola is an exciting conversion that will exemplify the brand. With a picturesque location just north of Barcelona, a stunning spa offering, superb conference facilities and an excellent restaurant, the property will be a welcome addition to our portfolio Spain - which is one of Europe's most popular travel destinations."
Sat at the foot of the Prelitoral Mountain range and inside the grounds of Sant Llorenc del Munt nature reserve, the hotel's charming surrounds and the adjacent 45-hole Greg Norman-designed golf course also make it an ideal countryside retreat. Despite its idyllic location, the hotel is readily accessible and lies just five kilometers from Terrassa city centre and 28km away from the Catalan capital of Barcelona.
The hotel also features a spa with five treatment rooms, a fitness room with cardiovascular equipment, an indoor swimming pool and a large outdoor swimming pool with an extensive landscaped area to enjoy during the warmer months. A fine-cuisine all-day restaurant is also included on-site.
Santiago Mercadé, CEO, Layetana, said, "We are delighted to be working with Hilton Worldwide to further develop the extraordinary possibilities of this hotel under the DoubleTree by Hilton brand. The conversion will allow us to become part of a rapidly expanding global brand with a unique sense of style that fits perfectly with the offering we want to develop for both business and leisure guests at La Mola."
Hilton Worldwide currently operates five hotels in Spain, in Barcelona, Madrid, Toledo and Palma in Mallorca. DoubleTree by Hilton Hotel & Conference Center La Mola will become the brand's second hotel in Spain with its debut signing at Emporda set to open by the end of the year.
Jules Kerby / Dan Corfield
Hilton Worldwide Communications – Europe
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DoubleTree by Hilton
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Hilton (NYSE: HLT) is a leading global hospitality company, with a portfolio of 14 world-class brands comprising more than 5,000 properties with more than 825,000 rooms in 103 countries and territories. Hilton is dedicated to fulfilling its mission to be the world’s most hospitable company by delivering exceptional experiences – every hotel, every guest, every time. The company's portfolio includes Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio Collection by HiltonTM, DoubleTree by Hilton, Tapestry Collection by HiltonTM, Embassy Suites by Hilton, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton Honors. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose exactly how many Points to combine with money, an exclusive member discount that can’t be found anywhere else and free standard Wi-Fi. Visit newsroom.hilton.com for more information and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram, and YouTube.
About DoubleTree by Hilton
DoubleTree by Hilton is a fast-growing, global portfolio of more than 500 upscale hotels with more than 119,000 rooms in gateway cities, metropolitan areas and vacation destinations across six continents. DoubleTree by Hilton prides itself on paying attention to the little details that have a big impact, from welcoming guests with its signature warm DoubleTree Cookie to serving the communities around them. DoubleTree by Hilton hotels offer unique, contemporary accommodations and full-service facilities, including restaurants and lounges, room service, health clubs, business centers and meeting and banquet space. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can’t be found anywhere else, free standard Wi-Fi and digital amenities like digital check-in with room selection and Digital Key (select locations), available exclusively through the industry-leading Hilton Honors app. To make reservations, travelers may visit doubletree.com. Connect with the DoubleTree by Hilton on facebook.com/doubletree, twitter.com/doubletree and instagram.com/doubletree. Journalists may visit news.doubletree.com.